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Police in Indiana, New Jersey, California and other states have offered discounts for Ring cameras, sometimes up to $125. In some cases, those discounts come from taxpayer money. In April, the city of Hammond, Indiana, announced it had $37,500 in funds to subsidize Ring devices half of which came from Ring. The other $18,750 came from the city, said Steve Kellogg, Hammond police's public information officer. The city had 500 cameras, and in about a week, they were all sold. The city government ran more discounted programs, Kellogg said, putting out more than 600 Ring cameras in the city. "There will be more cameras on the streets," Kellogg said. "It's really a no brainer. "Bribes subsidies are cool. But have you tried making people feel bad because they're helping bad guys get away?It works. And it's free.